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Edward Hardaway’s 2nd-inning, 2 RBI single was the beginning of the end at Northmont High School last Saturday. The hit, which scored two runs, broke open the game for the Thunderbolts, who began rolling to an 18-4 win against the Greenville Green WaveIn previous years, beyond those sitting in the bleachers, word of Northmont’s outstanding performance might not spread beyond the field. But this season, through the efforts of Assistant Athletic Director Jim Smith, video highlights from the game were made available within the hour on the school’s official athletics website,, taking advantage of a unique partnership of technology companies which was announced today.

The collaboration, between Seattle’s Rapid Replay and VNN, connects Rapid Replay’s powerful video technology with VNN’s network of high school athletic department properties, creating a centralized system for capturing and distributing user-generated video content to 10% of US high school sports communities. During a game, fans, coaches, and administrators are now able to document game moments from within the Rapid Replay app, which are automatically shared to their team’s timeline, and pushed immediately to dedicated video players promoted on the school’s official athletics website and social media channels provided by VNN. The integration makes publicizing performances and athletes from every sport achievable without extra work, a major benefit for Jim Smith and Northmont, one of VNN’s top schools, who have been using the app for months:


We make it a point to ensure all our athletes have the same opportunities,” said Smith. “Our teams and the Athletic Department want to be on the cutting edge of technology, because it benefits the kids who are now able to be recognized for all the great things they’re doing in ways they couldn’t before.”


Interested in promoting your student-athletes through video on your athletics website and social media channels? Get started here:

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